Is it easier to give or to receive?
Giving It Away. Image: LoopZilla Via: Flickr creative commons
Interviewer:
11.22.2011
In the midst of early holiday shopping at a mall in Madison, Wisconsin, everyone seemed to think that it was easier to give presents than to receive them.
Why? Not needing gifts, and that uncomfortable beholden feeling that can sometimes linger after getting presents.



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The Bradley Effect
Surely somebody likes receive. Not to be a cynic, but it's hard not to think of these lovely interviews as being in good measure testament to the Bradley Effect.
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