Marshall McLuhan at 100

July 22, 2012
(was 07.24.2011)

“The medium is the message.”  “We shape our tools and thereafter our tools shape us.” “We look at the present through a rear-view mirror.  We march backwards into the future.”   Those are just a few of Marshall McLuhan’s famous quotes.   McLuhan is one of the most influential media thinkers of all time, yet he’s also one of the most misunderstood.  In this hour of To the Best of Our Knowledge, we’ll explore Marshall McLuhan’s big ideas as we salute the centenary of his birth.

  1. Paul Levinson on "Digital McLuhan"

    Paul Levinson is the author of "Digital McLuhan: A Guide to the Information Millennium." He talks to Jim Fleming about his friendship with McLuhan and the man's work.

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  2. Robert Logan on "Understanding New Media: Extending Marshall McLuhan"

    Robert Logan is the author of "Understanding New Media: Extending Marshall McLuhan." He talks to Anne Strainchamps about their friendship and the great man's work.

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  3. Douglas Coupland on Marshall McLuhan

    Canadian author and artist Douglas Coupland talks to Steve Paulson about his unconventional McLuhan biography, "Marshall McLuhan: You Know Nothing of My Work!"

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  4. Carrie Rickey on David Cronenberg's "Videodrome"

    Carrie Rickey is the film critic for "The Philadelphia Inquirer." She talks to Steve Paulson about how Marshall McLuhan's ideas influenced David Cronenberg's 1983 sci-fi/horror film, as chronicled in her essay, "Videodrome; Make Mine Cronenberg."

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