“The bearded lady/tried a jar/she’s now/a famous movie star/Burma-shave.” Jingles like that could be found on signs across America’s highways between the 1930's and the 1950's. In this hour of To the Best of Our Knowledge, the story behind the legendary Burman-Shave advertising campaign. Also...Read more
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Episode Archives
If you ever find yourself on a dark country road in Ireland, bring along some salt, red thread, and a cross. That’s what you’ll need to protect yourself from “the other crowd.” Next time on To the Best of Our Knowledge, the fairies of Ireland. They’re magical, vengeful, and still alive and...Read more
Have you ever wished you cared less or been told to develop a thicker skin? For the polite and anxious among us, suddenly being immune to criticism and embarrassment might seem to be a superpower. In this hour, we’re exploring...Read more
David Rothenburg is a philosopher and a jazz clarinetist, who also loves birds. So one day he sat down in the National Aviary in Pittsburgh and started playing music. Lo and behold, a white-crested laughing thrush started singing with him, riffing on the tunes he played. Since then Rothenburg...Read more
Poet Nick Lantz has a darkly satirical take on American culture. Lately, he’s been thinking about political spin and how politicians speak. In this interview—the third in our series ...Read more
Ever dream of finding buried treasure? In this hour of To the Best of Our Knowledge, real-life treasure hunters like the two small-time prospectors who risked their lives in the Canadian tundra, and found one of the world’s biggest diamond mines. Also, hunting for dinosaur bones in the Gobi...Read more
Ok, take a breath. Close your eyes. Recall the home of your childhood. Can you smell the cookies in the kitchen? Can you open a drawer in your bedroom? Do you see the sunlight through a window? Every building has a story. . . And not only a story, every building has a sound.Read more
Is there such a thing as true, original creativity? Or "Are we just seeing further by standing on the shoulders of giants?", to paraphrase Sir Isaac Newton. In this hour of To the Best of Our Knowledge we'll explore the question of where good ideas come from. Steven Johnson will tell us about...Read more
Ben Franklin, Henry Ford, Abigail Adams, Elvis Presley. Know what they have in common? They're all on Daniel Wolff's list of great Americans. Wolff explains the unique ways those people learned what they had to know. We'll also take a hard look at IQ and its relationship to race and class, and...Read more
Back in 1967, Noam Chomsky wrote a famous essay called "The Responsibility of Intellectuals." Chomsky was furious about what he called "the deceit and distortion surrounding the American invasion of Vietnam." And he urged intellectuals "to speak the truth and expose lies." So what is the...Read more
Who are you? White or black, Muslim or Christian, working class or wealthy? Most of us rotate through many different cultural identities, at work and at home. And sometimes, reconciling them is hard.Read more
Celebrate Midsummer's Eve with a visit to the fey folk. In this hour of To the Best of Our Knowledge, we'll have an hour filled with stories of changelings and other-kin, Fairy Courts and green children. We'll conjure up a world of enchantment, but beware! There are no Tinkerbells in the world....Read more
So much of our daily lives gets turned into data -- our online shopping purchases, phone calls, family photos. We're all surrounded by data, and learning how to harness it could be more transformative than we realize. This week, a look at the new data specialists using their knowledge of numbers...Read more
From the minute we can pick up a crayon, most of us want to draw something - a house, a tree, the sun. As we get older we aim for nuance and sophistication - landscapes and shadows, faces and expressions. A gifted few will achieve something greater - they’ll make art. On this hour of To the...Read more
The holidays can be challenging. All that togetherness can be like squishing a passel of porcupines into a sardine can. In other words - not nice. On the other hand, there is a bright side. Po Bronson found it in the lives of families across the country. In this hour of To the Best of Our...Read more
Fifty Years ago James Watson and Francis Crick made history when they cracked the code for DNA. Watson was only 24 years old, and by no means the smartest scientist around. So why do some scientists make great discoveries? In this hour of To the Best of Our Knowledge, James Watson talks about...Read more
Everyone in your Facebook feed is falling for fake news–sharing it even when there's no way it can be true. They keep falling for it. But not you, right? You’re smart, well-educated. You can tell the difference. Or can you?Read more
Science and the Search for Meaning: Five Questions, Part One: What is Life?
Scientists can now explain virtually every stage of the evolutionary process. But there’s a basic question that still mystifies even the best scientists: How did life first begin on Earth...Read more
When the Soviet Union fell, China was poised to take over as America’s next great enemy. The 9/11 happened and there was a new enemy. So, what about China? Next time, we’ll take a closer look at China today and what the future holds for US/China relations. Also, a talk with Nobel prize-...Read more
Bombay is the largest city in the world. And one of the most confounding. Bar dancers, gangs, and Bollywood all call Bombay home, for better or worse. In this hour of To the Best of Our Knowledge, a Bombay-native takes us inside this Maximum City. Also, the writer of the hit movie "Monsoon...Read more
Homer called salt a divine substance. Salt taxes built empires across Europe and Asia. They even sparked a revolution. In this hour of To the Best of Our Knowledge, why salt is no ordinary rock. We’ll tell you how it’s changed the course of history. Also, the...Read more
Whitney Houston, Celine Dion, Brittney Spears – divas? Nah. Maria Callas – now she was a diva! In this hour of To the Best of Our Knowledge, two great ladies with leather lungs – Maria Callas and Judy Garland – their triumphs and tragedies from Onassis to Oz. And other...Read more
In this hour of To the Best of Our Knowledge, Simon Winchester tells the remarkable story of Krakatoa. The volcanic eruption spewed chunks of land 25 miles into the air. The blast was heard three thousand miles away. And it kicked up monstrous tidal waves that killed nearly forty thousand...Read more
Was Henry David Thoreau a failure? Hardly. Today, he's considered one of America's great writers. But his mentor, Ralph Waldo Emerson, called him the worst kind of failure: a dreamer. At Thoreau's funeral, Emerson said Thoreau was born for greatness, but he lacked ambition. He was nor more than...Read more